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Giulia Peri

I am an experienced Content Designer offering a solid background in technical writing.

 

I have worked for social enterprises, tech companies, and businesses that are truly making a difference – and I am excited to jump on the next project.

 

A problem-solver at heart, I like to get things done. I love creating accessible content and translating complex information into plain english.

 

I always make sure I build a strong, trusting relationship with clients so I can get an in-depth understanding of their needs, and deliver a final product that meets the highest quality and standards.

 

I also write for my own pleasure. I write fiction (mostly short stories), opinion pieces and social journalism about sustainability, life lessons, and simple and intentional living. I've recently published my first book!

What people say

It was a pleasure to work with Giuls when they contracted with us at Springload as a content designer on a large – actually, massive – project for a client redeveloping their website. Giuls came into an established content team and picked up all our conventions, workflows and templates super quickly; was happy to muck in (no task too big or too small) and proactively smashed through content pages with the client's subject matter experts to meet all our deadlines. Would content design with Giuls again!

Virginia, Lead Content Strategist

Content Design skills

  • Experience writing for print, web, video, email campaigns, social media, marketing materials

  • Familiar with Flesch-Kincaid readability tests

  • Editing, proofreading and copywriting

  • Passionate about researching for content creation and product knowledge

IT skills

  • Microsoft Office package

  • InDesign, Photoshop, Figma, Canva

  • Slack, Trello

  • Squarespace, Mailchimp

  • GatherContent, Jira, Miro

  • Search Engine Optimisation, Google Analytics

  • Hightail, Wagtail, Silverstripe CMS

Personal skills

  • Self motivated, strong personal initiative, proactive, positive, can-do attitude

  • Excellent time management, organised, systematic and methodical

  • Attention to detail

  • Able to work independently

  • Flexibility to adjust daily schedule according to unexpected circumstances

Professional experience

Content Creator

 

Content Designer

Springload, contract–based

  • Massey University web replacement project – 2021 and 2022
    - Conducting interviews with external SMEs, researchers and PhD students to create appropriate content for the new website
    - Working on landing pages, content pages, clinic pages, researchers’ profiles and impact stories
    - Proofreading internal content
    - Following Information Architecture structure
     

  • Archives New Zealand – Research Guides project – 2022-2023
    - Undertaking audits and content reviews
    - Working alongside a UX Researcher to to establish accessibility challenges and opportunities
    - Reviewing Google Analytics and customer experience feedback to understand the best design approach
    - Content design for Mental Health Research Guide
    - Creating content structure, principles and guidelines for future guides
     

Dignity NZ Ltd

  • Website refresh – 2022
    - Creating landing pages and content pages
    - Revising website content to ensure it is all relevant and up-to-date
    - Ensure consistency in lexicon, tone, layout and graphics throughout the entire website

 

Content Loader

Springload, contract–based

 

Digital Communications Coordinator

Dignity NZ Ltd

2022 - present

  • Scheduling and creating content for social media platforms (LinkedIn, Instagram, Facebook, Twitter)

  • Writing blog posts and opinion pieces

  • Curating a quarterly newsletter

  • Producing case studies based on press releases and impact reports

  • Creating quarterly and annual impact reports

  • Maintaining Dignity’s voice and tone while giving content a personal twist

Production Controller

Hachette Children's Group

2013-2016​

  • Managing the reprint process for five imprints, both trade and educational

  • Coordinating and prioritising changes from in-house and out-of-house Design and Editorial teams

  • Liaising with senior managers and other teams to ensure the workflow would proceed to schedule

  • Managing procurement relationships in the UK and China

  • Negotiating scope of invoices to stay within budget

  • Overseeing co-prints and publications in other languages

  • Improved the correction process by making it uniform across all imprints

  • Increased the number of reprints produced annually by 10%

  • Championed a new invoicing system towards increased efficiency

 

Foreign Rights Intern

Octopus Publishing Group

2012​

  • Assisting Foreign Rights Managers in sales negotiations and establishments of new contracts

  • Coordinating the follow-up process of the Frankfurt Book Fair

  • Ordering and managing sales material, ensuring Sales team always had the most up-to-date material available

  • Concluded international co-edition agreements 

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Language teacher (English and Italian)

 

Italian tutor​

  • Providing high-quality language lesson development and delivery to students at very different levels of proficiency 

  • Using a variety of instructional strategies to provide equity and excellence to students of all ability levels

  • Equipping students with grammar and conversation skills to travel in Italy and

  • interact with the locals 

  • Making students more confident in their Italian written and oral proficiency

 

English summer school tutor

  • English tutoring in preparation of students’ academic year abroad

  • Implementing diverse approaches to ensure both language and academic success 

  • Analysing student learning, planning and administering a variety of appropriate assessments 

  • Ensuring effective and positive parent communication
     

Language teaching approach

  • Classes are organised around students’ needs and requests

  • Visual support is provided as well as homework if requested

  • Different skills will be taught depending on specific contexts in which the language will be used (professional, conversational, technical vocabulary)

  • Classes are planned based on students’ feedback

 

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Speaking engagement and community building​

  • Given Zero Waste presentations at churches, schools and local Wellington businesses

  • Admin for Zero Waste Wellington

  • Co-founder of GoEco, a community-centred waste minimisation initiative

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Education

Short Fiction Workshop

Victoria University Wellington

2020

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Postgraduate degree in Publishing and Journalism

Università di Verona, Italy

2011 - 2014

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MA in United States Studies

The Institute for the Studies of the Americas, University of London

2009 - 2010

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Undergraduate degree in Foreign Languages and Literatures

Università di Bologna, Italy

2005 - 2009

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